Sports City in Baroda on PPP Sports Government of Gujarat
Contents Project Concept
3
Market Potential
6
Growth Drivers
8
Gujarat – Competitive Advantage
9
Project Information
10
- Location - Infrastructure Availability / Connectivity
- Manpower Requirement - Key Players - Potential Collaboration Opportunities
Project Financials
15
Approvals & Incentives
16
Key Department Contacts
18
Page 2
Project Concept Sports City ►
Sports such as hockey, kabaddi, badminton, tennis, football and cricket leagues have become popular in the last few years, and this requires professional and specialised sports facilities for practice and competitions
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As a result, the concept of sports city has emerged. Sport Cities provide sports facilities with residential spaces available
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The idea is to develop a fully integrated sports city that includes stadiums, multiple recreational and leisure zones, gyms, parks and other facilities
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One such facility is Jaypee Sports City, located in Greater Noida, constructed in 2009. It comprises of various sports venues such as cricket stadium, hockey stadium and Buddh international circuit for F1 races
Objective of the Proposed Sports City The objective of the proposed sports city will be to develop an integrated sports complex that will encourage different sports and promote healthy lifestyle.
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The facility will act as a venue for national and international sport events, and promote sportspersons across the country
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The local population would benefit as the proposed city would encourage them to enrol in sports via membership schemes and thus promote healthy living
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Youngsters who wish to take up sports as a profession would have adequate opportunities to get trained by experienced and reputed coaches
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The proposed City will house a Sports Academy that will focus on research on sports medicine and also train the existing trainers (train-the-trainer programme). This will help develop professional qualified trainers who can move to the next level as coaches
Page 3
Project Concept Infrastructure at the Proposed Sports City
Stadium
Swimming pool
Centre for Sports Analytics
Residential space
Sports academy
Walking track
Restaurants
Clubhouse
Sport complex for different sports
Manufacturing Unit
Suggested Sports Facilities ►
Football stadium
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Cricket stadium
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Tennis complex
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Volleyball court
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Athletic / jogging / walking track
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Archery
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Hockey
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Aquatic complex
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Indoor badminton court
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Boxing court
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Kabaddi fields
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Sports virtual gaming, Go Karting
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Rock climbing
Support facilities ► ► ► ► ► ►
Restaurants / food court Car parking Physical infrastructure - internal road network, landscaping, water drainage system, waste system management Dormitories Guest house Hotels
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Project Concept Revenue Streams The following are some revenue streams that have been identified for the proposed City: ►
Manufacturing Unit - Sport equipment are a pivotal factor in sports as these differentiate between a victory and defeat. It has been observed that certain equipment are preferred to be imported from other nations than those made in the country. The proposed manufacturing unit will manufacture high-end sports equipment that will help meet the domestic demand and requirements
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Clubhouse and Restaurants – Membership fee to access the clubhouse and other facilities such as pool table, swimming pool, restaurant, coffee shop will help non-operational revenue
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Accommodation – Hotels, Guest houses and dormitories are another medium that will not only provide convenience and comfort to visitors but generate revenue
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Center for Sports Analytics – It is estimated that close to 5,000 persons will be employed in this field in the next few years and this can act as a source of revenue, and also meet both domestic and international demand
Benefits of the Proposed Sports City Promotes Sustainable Development
Employment Generation
Opportunities for other Industries Improvements in Community Physical & Mental Health Community Development
Page 5
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Promoting economic development and act as a catalyst for economic growth through increased investments
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Provide employment in areas of facility management and construction. There is also greater potential to generate employment through increased tourism and inward investments
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Provide opportunities for down stream and up stream industries like hospitality, manufacturing and other support services
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Help in improving community physical and mental health by providing opportunity for physical activity to the society and encourage active lifestyle habits
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Provide various community benefits which include usable public spaces, and increased social interactions
Market Potential Sports Sector in India and Gujarat Indian Sports Industry (in INR crore)
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Sports sector in India comprises of a range of associated businesses such as sports manufacturing, retail, tourism, sports medicine, venues & infrastructure, media & hospitality and merchandising
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Earlier, due to lack of sports culture and corporate investments the sector was limited to CSR initiatives. However, the sector has seen steady growth in the past few years due to new sporting leagues such as The Indian
Sports industry market size
5200
4,800 4800
4,370
4400
4000 FY13
FY15
Source: Sooraj Aurora (2016), India's Growing Sports Industry, The Diplomat
Super League (ISL), the Pro Kabaddi League, Indian Premier League (IPL), Hockey India League (HIL) and Indian Badminton League (IBL)
Government Budget for Sports in India and Gujarat
1,541
1600 1200
1,592
1,156
800
400 0
FY15 FY16E FY17F Sources : 2016, Sports ministry gets marginal raise in the Union Budget 2016, Hindustan Times; 2015, Indian Sports budget hiked by INR 384.52 crore, Sportskeeda ►
Gujarat Sports Budget allocation (in INR crore) Sports budget allocation in Gujarat
Sports budget allocation in India
Indian Sports Budget allocation (in INR crore)
570
600 400
355
400
200 0 FY15
FY16E
FY17F
Sources: 2016, Government of Gujarat: Details of Budget 2016-17, Anandibenpatel; 2015, Government of Gujarat: Annual Development Plan 2015-16 Highlights, Minister of Planning, Gujarat
In order to enhance the allocation of funds to upgrade sports development in the country, especially in small towns and district level towns and improve accessibility of sporting facilities, the Government of India and Gujarat have tremendously increased the sports budget in the past few years
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Gujarat government organizes a sports event ‘khel mahakumbh’ every year to encourage National and international competition which has further induced budget increase to the sector
Page 6
Market Potential Rise in International Sporting Events International sports events are on a rise and this indicates an increase in demand for sports infrastructure. Such events include: ►
Olympics
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Commonwealth games
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Asian games
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Paralympic games
Rise in National Sporting Events India has been hosting a number of sports events such as: ►
Indian Premier League
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Indian Super League
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Chennai Open
Key Sports Events in Gujarat To enhance Gujarat as a sports hub of India, government is conducting some sports events in the state: ►
SGFI National School Games
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Annual Sports Event for 2016-17 School Game organised by Commissionerate of Youth and Cultural Activities, Gandhinagar
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Pre National Coaching Camp and National Championship 2016-17
Page 7
Growth Drivers ►
National Institution for Transforming India (NITI Aayog) has come-up with a new plan called Let's Play - Action Plan for enhancing sports performance in India. The initiative is aimed at targeting 50 Olympic medals in the 2024 Summer Olympic Games
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This requires international standard sports infrastructure facility in the country, driving need for sport cities in India
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Rising middle class with increased health awareness, health maintenance trend and focus on leading active and healthy lifestyle
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In recent years India has hosted several international events like Indian Premier League (IPL), Commonwealth Games (2010) Formula 1 Grand Prix (2011 onward) and the World Chess Championship
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In fact, Gujarat has also initiated few events such as khel mahakumbh, Pre National Coaching Camp and National Championship inducing popularity of games
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Gujarat is hosting Kabbadi World Cup 2016
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Gujarat Sports Policy 2016, include initiative to set up sports goods manufacturing park
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Additionally, the government provides various incentives to sports persons in the form of sports quota in jobs, financial assistance, pension and cash rewards to uplift the sector
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According to FICCI study, about 1.3 m young people in India are likely to consider sports as a profession by 2017, therefore demand for sports infrastructure is likely to increase in the coming years
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Also, domestic events such as IPL, Hockey India League, etc would induce demand for appropriate infrastructure in the country
Aim to match global standards across various sports1
Consumer emphasis on healthy living
Rising popularity of National and International Sporting Events2
Favourable government policies to promote sports sector
Increase in demand for sports infrastructure3
Sources: 1. (2016) Government Releases 20-Point Plan To Win 50 Olympic Medals By 2024; 2. 2014, Business of Sports: Shaping a Successful Innings for the Indian Sports Industry; 3. (2016), Indian sports needs to institutionalise private investments, Business Economics
Page 8
Gujarat - Competitive Advantage Gujarat Sports Policy 2016 to Create a Dynamic Sports Ecosystem Public Private Partnership
Right to Play and Playfields
Role of Municipal Corporations and Nagarpalika
Rural Sporting Infrastructure
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Joint contribution to raise resources, create a suitable plan, implement project on BOT basis and conduct management.
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PPP will be used centers/institutions
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Creating a framework to ensure that common plots/amenities of societies are used for playing and sporting purposes.
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To provide for at least 2000 sq yards of open field at a distance of 2 kms to play
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Sports infrastructure of school/colleges to be used for sports related activities
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Development of sports, on land reserved for PPP model
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Open plot allotments for sports purposes using build-operate model
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Player Sponsorships
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Sports to be include in school for which land has been provided by Nagarpalika.
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Multi purpose sports complex to be established in every taluka in an area of at least 15 acres.
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Villages with population more than 5000 to have playfield up to 6 acres.
to
accelerate
development
of
sports
Other Competitive Advantages Organizing certain events to promote sports Government carries out certain activities such as seminar, yoga workshop, ascendingdescending programme, so that youth take part in social activities. They also encourage youth by giving them awards.
Investment in sports infrastructure Sports Authority of Gujarat has a provision of INR 254 m to provide world class sports infrastructure in various districts. Investments like this provide a room for better infrastructure and modern sporting facilities.
Easier for land acquisition Gujarat assembly passed Gujarat Land Revenue (Amendment) Bill in February, 2016 which make it easier to change the use of agricultural land for other purposes
Abundant skilled labor Gujarat has rich pool of skilled and semi skilled man power. In sports goods sector alone, nearly 500,000 people are employed. Additionally, there are various industrial training institute in each district to the train manpower.
Page 9
Project Information Project at a Glance Project Name
Sports City in Baroda on PPP
Location
Baroda
Area of the Estate
146 acres
Focus Sector
Sports Infrastructure
Project Site – Baroda, Gujarat
Baroda
12 Talukas 16 towns 1,553 villages 26 Election wards
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The city is located in the southeast part of Gujarat on the banks of Vishwamitri river with a geographical spread of over 235 sq kilometer
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It shares border with Kheda, Anand, Panchmahals, Bharuch and Narmada districts of Gujarat
Importance of sports in the city: ►
Baroda has one indoor sports complex located at Sama & one outdoor sports complex located at Manjalpur. There is also a private cricket ground owned by Reliance Industries
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The city has Bal Bhavan, an institution which provides professional training in sports like lawn tennis, table tennis, badminton with cultural activities
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Football is a famous sport played in the city. Baroda Football Academy provides professional coaching in football and other sports activities
Page 10
Project Information Logistics & Connectivity Rail
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Baroda has five railway stations: Baroda Junction, Bajwa, Pratapnagar, Makarpura and Vishwamitri. Baroda Railway Station is the main rail junction and is Gujarat's busiest junction.
Road
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Port
Air
The Baroda Airport, also known as Civil Airport Harni, is located in Harni suburb. Baroda has air connectivity with Mumbai, New Delhi, Chennai, Kolkata, Bangalore and Hyderabad.
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Baroda is on the National Highway 8, which connects Delhi to Mumbai via Jaipur, Udaipur, Ahmedabad and Vadodara State Highways: SH–11 connects Baroda to chotta Udaipur upto state border in Madhya Pradesh. SH–2, SH–6 and SH–12 are the other important linkages within Baroda.
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Port Connectivity is available with three ports – Kandla, Mundra & Pipavav
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Pipavav port is linked by NH – 51 and lies at a distance of about 350 km from Baroda
Utility Water
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Baroda Municipal corporation is responsible for distribution of water to the entire city. It also undertakes various water supply projects and laying of new pipeline network
Page 11
Power
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Madhya Gujarat Vij Company Limited(MGVCL) provides electricity in Baroda.
Project Information Estimated Manpower Requirement* S. No.
Description
Number
1
Instructors
35
2
Technicians
20
3
Department heads
15
4
Assistants
15
5
Supervisors
18
6
Other staff
67
Total
170
Area Statement S.No.
Proposed Area (sq meter)
1.
Stadium (football field, cricket field, rock climbing, volleyball court, kabaddi fields, Hockey, sitting area)
2.
Athletic Stadium (Athletic track, sitting area)
5,608
3.
Aquatic Complex (Pool, deck area, sitting area)
7,006
4.
Tennis Complex
6,153
5.
Indoor Stadium
5,287
6.
Amphitheatre
3,250
7.
Manufacturing Unit
40,460
8.
Residential Space
40,460
9.
Center for Sports Analytics
90,613
Other Amenities (academy building, food court, clubhouse, guest house, parking area)
50,100
10.
Total Page 12
Description
47,764
2,96,701
Project Information Key Players Japyee
Supertech
Savvy Infrastructures Pvt. Ltd.
Ajnara
Lotus Greens
Current Sports Cities in India
Proposed Sports Cities
Jaypee Sports City, Supertech Sports City
Ajnara Sports City, Kochi Sports City, Sports City in Karnataka
Sources: Jaypeesportscity.co., Supertech Limited. Meerut Sports city, T K Devasia (2015), Sachin Tendulkar plans sports city in Kochi, Khaleej Times
Potential Collaboration Opportunities Indian Olympic Association
Ministry of Youth & Affairs
Sports Authority of India
National Council for Vocation Training
Swarnim Gujarat Sports University
Sports Authority of Gujarat
Raw Materials Required ►
Raw materials account for majority of cost in addition to land and labor
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Major raw materials used for constructing sports city include – steel, concrete, electricals and sanitary fittings, aluminum, flooring and glass
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Steel and concrete are the main raw materials required for infrastructure projects like sports complexes and will account for nearly half of the total raw material cost
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Flooring for sports complexes like cricket stadium, football stadium, athletics stadium etc is primarily done using granite. Internal flooring of rooms is done with vitrified tiles
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Project Information Project Structure and Implementation ►
The Government will also set performance measurement targets and a monitoring mechanism to ensure sustainable development
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The private player will establish requisite facilities which will be at par with international standards. It will also be the responsibility of the private player to manage and ensure the facility remains the best in class Government of Gujarat
Private Player
Provides necessary clearances
Sets up sporting and other facilities in the city
Roles and responsibilities
Private Sector
Government of Gujarat
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Facilitate land provision for the development
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Constructing the facility at par with globally defined standards
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Ensure smooth flow of basic amenities like electricity, water, etc.
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Recruiting and training human resource
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Performance planning to achieve the targets
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Managing operations
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Maintenance of the facility
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Page 14
Establishment mechanism
of
monitoring
Project Financials Estimated Project Cost ►
Project cost: The estimated project cost is INR 640.75 cr. The major expense area would be the construction and civil works. The plant & machinery cost has not been included
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Means of finance: With focus on use of PPPs, majority funds are expected to be contributed by private players
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Major Infrastructure: The major infrastructure required for the proposed project is:
Area – spread over a total of 146 acres
Average employees needed – ~170
Project Components
Cost (INR crore)
Site development (internal roads, sewage line, water supply, street lighting, landscaping)
45.00
Construction (stadium, athletic stadium, aquatic complex, tennis complex, indoor stadium, amphitheatre, manufacturing unit, residential space, other amenities)
533.00
Miscellaneous fixed assets (Furniture and fixtures, office equipment - laptops, projectors)
4.50
Total Contingency (@10%)
Indicative Project cost
Page 15
582.50 58.25 640.75
Approvals & Incentives Approvals Approvals /registration/filing information for setting up project
Acquisition of land
Clearance from Pollution Control Board
Arrangement of power
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Industrial Entrepreneur’s Memorandum (IEM) – DIC/ Industries Commissionerate, Government of Gujarat.
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Filing Industrial Entrepreneur’s Memorandum (IEM) and Letter of Intent (LoI) – Secretariat for Industrial Assistance, Ministry of Commerce and Industry, Government of India
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In case of GIDC (Gujarat industrial development corporation) estate, approval from concerned GIDC zonal office is required
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In case of Government land approval from concerned district collector/district development officer is required
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No Objection Certificate (NOC) to be obtained from Gujarat Pollution Control Board (GPCB)
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Environmental clearance to be obtained from Ministry of Environment and Forest and Government of Gujarat (State Impact Assessment Committee) (if required)
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In case of GIDC estates approval from concerned zonal office is required
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For locations other than GIDC estates approval from Zonal distribution company should be taken
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For water supply for industrial purposes within GIDC estate, approval should be taken from Deputy Executive Engineer of the concerned estate.
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In case of GIDC estates approval from GIDC executive engineer in the region should be taken
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For others, Director, Industrial Safety and Health, is authorised to give approval to plans of the premises, equipment layout and process layout, registration of factory and grant of licenses
Arrangement of water
Approval of building plans
Page 16
Approvals & Incentives Incentives
Incentive on Power Tariff and Electricity Duty
Registration/Stamp Duty Concession
Viability Gap Fund scheme
Scheme of Assistance to Urban Sports Infrastructure Development
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Power tariff subsidy at the rate of INR 1 per unit to Infrastructure Projects, in the billed amount of the utility as promotional incentive on reimbursement basis for a period of five years with effect from the commencement of project.
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100 % reimbursement for electricity duty paid for a period of five years on coterminous basis with power tariff subsidy to Infrastructure Projects
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100% reimbursement of Stamp Duty/Registration Fee/Conversion Fee paid for setting up for infrastructure projects
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50% reimbursement of Stamp Duty/Registration Fee/Conversion fee paid on sale/lease/transfer of land.
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The scheme provides financial assistance to infrastructure projects on Public Private Partnership(PPP) basis
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Viability Gap Funding under this scheme will normally be in the form of a capital grant and cannot exceed more than 20 percent of total project cost
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This was introduced in 2010–11 to develop infrastructure such as synthetic playing surfaces and address important issues such as player and coach training and development
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Financial assistance is given to recognized National Sports Federations for sending their teams abroad for training and participation in internationals tournaments, for holding international tournaments in India, for conducting National Championships and for procuring sports equipment.
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This is a permanent non-lapsable fund for the promotion of sports in general and the promotion of excellence in sports in particular. The scheme is based on PPP and the Government of India provides matching grant against contributions received from other source
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Scholarships are granted to National level, State level and university/college level sportspersons under the scheme. Awards are given to incentivise outstanding sportspersons for higher achievements and Special Awards are given to international sports events and their coaches.
Assistance to Promotion of Sports Excellence
National Sports Development Fund
Incentives to Sportspersons
Page 17
Sports Authority of Gujarat
http://www.sportsauthorityofgujarat.in/ Gujarat Industrial Development Corporation (GIDC) http://www.gidc.gov.in Madhya Gujarat Vij Company Limited http://www.mgvcl.com/ Gujarat Water Supply & Sewerage Board
http://www.gwssb.gujarat.gov.in iNDEXTb -Industrial Extension Bureau www.indextb.com Forest and Environment Department, Gujarat https://fed.gujarat.gov.in/ This project profile is based on preliminary study to facilitate prospective entrepreneurs to assess a prima facie scope. It is, however, advisable to get a detailed feasibility study prepared before taking a final investment decision.
Sports Authority Of Gujarat Address: 3rd Floor, Block No. 14, Dr. Jivraj Mehta Bhavan, Sector 20, Gandhinagar, Gujarat 382021 Phone: 079 2325 4791
